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Which social media sites do young adults use?
The rapidly changing social media landscape highlights the need for public health messages to adapt to new sites and new ways of delivering content via socia
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Vans launches limited-edition sneakers in partnership with truth
Creativity speaks louder than words.
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Our Team
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Lisa A. Watkins
Lisa Watkins brings two decades of nonprofit accounting experience to her work at Truth Initiative.
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Our Team
![Tony OToole Headshot]()
Anthony Thomas O'Toole
Anthony O’Toole is the executive vice president and chief financial and investment officer at Truth Initiative.
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Our Team
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Nicole Dueffert
Nicole Dueffert brings her own brand of “Minnesota nice” to Truth Initiative®.
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New study: truth campaign effective in shifting knowledge and attitudes about vaping
A new study is the first to show that young people who had seen truth® vaping prevention campaigns were more likely to have accurate e-cigarette knowledge.
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Young People Celebrate What Quitting Vaping Means to Them in New truth® #ThisIsQuitting TikTok Challenge
As momentum around quitting e-cigarettes mounts, truth is inspiring young vapers to get creative with a TikTok challenge and an innovative resource to quit.<
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Smoking and mental illness: Meet the doctor helping patients quit
Hear from Dr. Steven Schroeder about why smoking among those with mental illness is a social justice issue that needs attention.
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How a vaping prevention curriculum can help teachers, schools and communities reverse the youth e-cigarette epidemic
A modern approach that’s guiding teachers and educating America’s youth about the dangers associated with e-cigarette use and vaping is meeting an urgent nee
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Our Team
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Mary Dominguez
Mary Dominguez serves as VP, Creative Services in Marketing, where she has worked on the truth brand since 2005.
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Our Team
![Tricia Kenney Headshot]()
Tricia Kenney
Tricia Kenney is an award-winning and creatively driven communications leader, who brings a proven track record of strategic media and public relations exper
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Our Team
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Josh Stein
Josh Stein became North Carolina’s 50th attorney general on Jan.
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